Sudha, Surjeet and Shubham Kapoor together
A family business, recorded in years

Built here.
Still here.

Kapoor Financials began in Jaunpur in 1987. Nearly four decades later, every client relationship is still led from the same city by the same family.

A difficult moment in 1985 changed how Surjeet Kapoor thought about money. What followed became a life’s work.

Editorial illustration of a ledger, paid receipts, an insurance document and fountain pen on a pale tabletopIllustration of the policy experience that shaped Surjeet’s thinking · 1985
1985 · The catalyst

Money was needed. It was not accessible.

During a difficult period, Surjeet was unable to continue an insurance policy and discovered that the money already paid was not available when he needed it. The experience made him look for a clearer, more accessible way for families to invest.

Surjeet Kapoor receiving a recognition from UTI Mutual Fund Branch Manager Mr Lakhina in 1987Recognition from Mr Lakhina, UTI Mutual Fund Branch Manager · 1987
1987 · The first conversations

The business began one doorstep at a time.

Surjeet started Mutual Fund Distribution independently in Jaunpur. There was no digital funnel and no sales team: only door-to-door conversations, physical service and word of mouth.

Surjeet Kapoor welcoming guests at the opening of the Olandganj officeOpening of the current Olandganj office · 2017
2017 · Olandganj

The office moved. The centre did not.

Kapoor Financials opened its current office in Olandganj, Jaunpur. The firm has always operated from this city, even as clients came from further away.

Privacy-safe composite of the transaction portal and internal operations tracking systemsSystems representing the digital workflow established in 2020
2020 · The second generation

When the world went remote, the work was ready.

Shubham joined full-time and led operations, technology and standardisation before also taking on sales. The digital-first setup kept transactions, queries and support moving during COVID disruption.

Kapoor Financials team with Aashish P. Somaiyaa after an Investor Education Programme in JaunpurThe Kapoor Financials team with Aashish P. Somaiyaa · June 2025
Today · One operating team

Six people sit behind every message.

Surjeet and Shubham handle sales. Four operations employees handle transaction execution, portfolio servicing, queries, account updates and day-to-day work.

One central Jaunpur office serves families across 40+ Indian cities. Current information as of July 2026.

Surjeet Kapoor

Surjeet Kapoor

Founder · Client relationships

Leads sales and the long-term relationships that have shaped the firm since 1987.

Shubham Kapoor

Shubham Kapoor

Operations · Technology · Growth

Leads operations, technology, standardisation and sales, with a background in finance and technology.

The work, in frames.

Investor education and recognition are part of the record. Neither replaces the everyday work of serving clients.

Shubham Kapoor receiving the Franklin Templeton Equity Champion B30 recognition
27.09.2024Franklin Templeton Equity Champion, B30 location · highest gross equity sales among its B30 distribution partners in the UP region, FY 2023–24
Aashish P. Somaiyaa speaking to the audience at the June 2025 Investor Education Programme in Jaunpur
27.06.2025Investor Education Programme with Aashish P. Somaiyaa, CEO of WhiteOak Capital AMC · approximately 150 attendees · Jaunpur
Surjeet Kapoor addressing an audience in Jaunpur with Devesh Trivedi of ICICI Prudential AMC beside him
28.08.2025Investor Education Programme organised by ICICI Prudential AMC · Surjeet Kapoor at the podium with Devesh Trivedi · approximately 90 attendees · Chaska Restaurant Banquet Hall, Jaunpur
Kapoor Financials operations employees working at their computers in the Jaunpur office
12.12.2025Daily transaction execution and portfolio servicing · Jaunpur office

An archive of continuity.

Six selected distribution records across two generations. They recognise activity or partner relationships, not investment performance, client returns or future outcomes.

Start with your circumstances.

Mutual Fund Distribution remains the core of our work, accounting for approximately 95% of current business. We also help clients with Loans Against Mutual Funds, Share Recovery and SIF distribution. Every conversation begins directly with Surjeet or Shubham.

WhatsApp us